CASE STUDY

Little Flower Supports : Enhancing Organic Reach and Lead Generation

About the Client

Company Name: Little Flower Supports

Location: Taree, Australia

Services:

Community Access or Participation
Community Nursing Service
Assistance with Life Stage Transitions
Development of Life Skills
Disability Transport Services
Support with Self-Care and Daily Activities
Household Tasks
Disability Supported Accommodation

They are passionate about delivering healthcare services in Taree, combining a diverse set of skills from various healthcare backgrounds to provide quality support for their participants.

Challenge

Despite their dedication and extensive service offerings, Little Flower Support faced significant challenges with their website traffic and lead generation through organic channels. Their online presence was minimal, and they struggled to attract and convert leads. Additionally, they wanted to expand their reach to other areas too while maintaining their only physical office in Taree.

Solution

TomatoTree Digital audited the website, fixed technical issues, and developed a content strategy to boost visibility and engagement.

Website Audit:

Content Strategy:

Developed a targeted content strategy specific to Taree and other desired locations.
Created high-quality, relevant content that resonated with the target audience, including service pages, blog posts, and informative guides.
Implemented best practices for on-page SEO, including optimizing meta tags, headers, and images with location-specific keywords.

Technical SEO Fixes:

Link Building:

Local SEO:

Result

TomatoTree Digital’s strategic efforts resulted in significant improvements for Little Flower Support:

Increased Organic Traffic:

Enhanced Lead Generation:

Technical Improvements:

Through a comprehensive SEO strategy, TomatoTree Digital successfully elevated Little Flower Support’s online presence, enabling them to reach more individuals in need of their services and strengthening their reputation as a trusted provider in the disability support sector.

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